website copywriting for entrepreneurs + small businesses
Crafting copy that sells and serves your people—without sounding like someone else.
Where creative, purpose-full entrepreneurs who have outgrown the *cross your fingers and hope it works* -vibe go for copy that finally feels right.
Let’s quiet all the noise, untangle your thoughts, and finally set you up with the words you’ve been craving.
Instead of continuing your staring match with the blinking cursor (or trying to camouflage your words with nicer design and fancier brand photos!), it’s time to get your one-of-a-kind story straight.
That sense of unfinished business, like you’re stuck with words that aren’t quite *it*, wears on you—especially when you feel like “this is my own damn business! So why is talking about it so hard?”
Well, because this stuff is vulnerable, you know? And trying to see yourself clearly is like trying to read a label from inside the jar.
But it also matters a lot, to you and to your biz.
Your copy is out there 24/7 on the world wiiiide internet. It’s the first impression that people get into what you’re all about. It’s the whole collection of words that has to answer—why you, out of everyone else? Why this offer? Why now?
But the good news? You don’t have to go it alone any longer.
Here’s the truth about what right-fit copy can really do for you.
Let’s go deep for a sec. (When we work together, this will be a recurring theme, so get used to it, mmmkay?)
How many times have you heard copywriting talked about as a magic carpet on the way to more? More scale, more growth, more influence.
And sure, that’s not wrong.
But there’s another way to look at the power of words to strengthen your biz, and your sense of strength & confidence within it.
Because “more” isn’t just about the usuals like more clients or more money.
Your words are here to harness more YOU.
More of what matters to you.
More of your values and what you stand for.
More of your ability to show up as you are, and trust that you have what it takes to claim your space.
More of what you actually want in your one-of-a-kind biz.
And when you finally have the right words that help people truly see you, the right people walk through that door to work with you. It’s not magic (although it kinda feels like it)—it’s just good copy.
Let’s team up!
Website Copywriting for Entrepreneurs & Creative Businesses
Brand Messaging + Custom Web Copy
Brand Messaging + Custom Web Copy sets you up with every word you need to confidently crystallize what your biz is all about.
We start by crafting a tried-and-true yet one-of-a-kind foundation (that’s your brand messaging), and then cohesively extend your message throughout all the pages of your website.
This one’s for you if:
You’re ready to double down on who you are, what you do, and what you want to be known for
You’re looking for a fully done-for-you experience
Done-With-You Web Copy
Done-With-You Web Copy is a supportive, collaborative process that (finally?!) gets your copy from draft to done.
After kicking off with a Strategy Session, you write your way through Little Flame’s web copy framework and then I back you up with a professional glow-up & edit.
Check this one out if:
If you’re a newish business wanting some support beneath your words
Your biz might still be evolving, so you're not quite ready for fully custom copy yet
Here’s what you might like to know about working together.
Consider this my reality show confessional/ intro package 😉
Spoiler alert: trying to figure out your message all on your own is like trying to read a label from inside the jar. But when we team up, you walk away with website words that change. your. business. for good.
Just saying, you’re in good company.
Florists
Wedding Photographers
Business Coaches
Yoga Teachers
Mediators
Dietitians
Intuitive Eating Counselors
Interior Designers
Life & Recovery Coaches
Educators
Mental Health Professionals
Wellness Practitioners
Bookkeepers
Brand Designers
Digital Marketers
AND MORE…
…have all brought their words to life with Little Flame.
“Theresa is super professional, personable and knowledgeable. She really takes the time to get to know you and provide perfect results.
Before we worked together, I felt like I didn't have enough copy on my site or quality copy. It's certainly not my strong suit and is a really stressful task that I hate doing.
I wanted to attract & book more ideal clients so I could grow my business and raise my prices. After the new copy launched I booked my top tier package for the first time, and two of the next tier down! I’ve also been booking clients from all over the state and that hasn’t happened before, most saying they found me from a Google search so that’s definitely a result of her copy and keywording genius!”
— Sarah Surette, Sarah Surette Photography
Meet your copywriter, Theresa
(See also: thrifting enthusiast, bunny mom, and maker of all the things.)
Partnering with clients as a copywriter is really special, because they’re inviting me into their inner world and pulling back the curtain. They’re trusting me with their big ideas, their “I don’t knows,” and their vision for what they really, most deeply want, and I don’t take that for granted.
I’m always proud when I help a client have a successful launch, sell out a service, or rank higher on Google, but I’m most proud when they say, “That’s exactly what I’ve always wanted to say! How on earth did you get that to sound so perfectly like me?!”
I can’t wait to hear from you!
Not sure which one is right for you? Check ‘em out and inquire so we can be in touch. Once we set up a Copy Chat, I’ll ask you a bunch of Qs to help guide you!
“How Theresa took my jumbled thoughts and emotions and translated them into my own words was nothing short of amazing.
I've managed a private practice since 2018, and since then, I've been looking for a way to express myself and my values through words. I had the ideas in my head and the feelings in my heart, but it was so frustrating because I just couldn't figure out a way to communicate them through my website.
Her attention to detail and actually listening in all of the ways I was communicating has meant so much to me. She invested the time to listen, research, and understand. I want to partner with her for each and every writing endeavor throughout the rest of my days!
— Sydney Cavero-Egúsquiza, Simply You Nutrition
Check out the project pages for all the details, but to answer some big picture Qs…
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Yes, with a caveat! We can team up for sales pages and standalone Brand Messaging Guides. If you’re interested in chatting about those possibilities, go ahead and inquire!
Projects like single web pages, quarterly marketing retainers, blogging, and email funnels are reserved for past clients.
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Design and copy go hand in hand, but copy is the foundation. Good design creates that important “I’m legit” factor, but copy actually keeps people on the page—and sells. (Not to mention sets you up with all the messaging you need to talk about your biz on social and IRL!)
If you’re working with a designer, I recommend that you start with me at least at the same time (if not earlier). I’m happy to coordinate with your designer as needed to make sure that copy and design play nicely the whole way through.
If you’re DIYing your design or buying a template, definitely start with copy. Walking away with a copy doc that’s perfectly optimized for popping into a template will make your life soooo much easier.
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Hell yeah! I love collaborating with designers and have plenty of trusted recs to share, whether you’re on Squarespace, Showit, Wordpress, or anywhere else.
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If you’re a brand or business owner who feels strongly about the way you serve the world, you bet! I welcome photographers, designers, coaches, organizers, educators, wellness pros, pet sitters… you name it. I love helping you own your genius, nail your message, and show up for more of your dream clients. I primarily work with service-based businesses, but if products are more your world, I’m happy to see if we’d be a fit!
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Sure do! But these are reserved for past clients, because content is way more effective when we’ve already done the messaging work that’s included when we write your site. (The good news? Once I’m your copywriter, I can be your copywriter for anything forever.)
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Abso-freakin-lutely. You secure your spot with a 20% deposit and the project needs to be fully paid up upon completion, but I’m happy to break down your payments into as many installments as you like. (With no extra fees, obvs. Ew, David.)